Data driven decision-making
New information management models create new requirements for information management services. We strive to meet this challenge and develop our current Pharmarket service based on our wholesale statistics. Wholesales looks at sales history and describes deliveries of products to patient service points. In the first step, we also combine this information with the medication information that is generated when treating the patient. The goal is a service that can predict demand, describe the impact of drug treatment and correct targeting.
We work with registry administrators to receive information on the number of medications, the actual use of a single drug for different indications and the number of drug prescriptions. Knowledge management is facilitated when data from a variety of sources is available for one service pre-coordinated.